Asahi Super Dry was a direct result of extensive market research which indicated a consumer preference for a more palatable beer with less maltiness, relatively high alcohol content and a light aftertaste, that paired well with the changing Japanese diet. With this insight Asahi used its brewing knowledge to develop a beer with a crisp bite, refreshing taste and clear finish to satisfied this requirement. Code named project FX, Asahi engineered a highly attenuated, highly carbonated pilsner. The later renamed product, Super Dry began sales on March 17th 1987 and gave birth to the dry beer category. The market success spawned similar competitor products and initiated what was known as the “Dry Wars” in Japan and a brief marketing fad for dry beers internationally. However Asahi has stood the test of time and now years later Super Dry continues it legacy as the world’s premier dry beer.
Budweiser is a medium-bodied, flavorful, crisp American-style lager. Brewed with the best barley malt and a blend of premium hop varieties, it is an icon of core American values like optimism and celebration.
Gerard Heineken built a brewery and set about perfecting the recipe that would soon become Holland’s first ‘premium’ lager beer. Word quickly spread and the name Heineken, stamped onto every single bottle, became a national symbol of quality.
500 years of hard work went into making this beer that features the aroma of orange peel, coriander and herbs that the merry monks imported from sunny Curacao. There’s a soft taste, light and slightly sweet and sour and with subtle citrus notes.
San Miguel Pale Pilsen is a pale, golden lager with a rich, full-bodied flavor. Its smooth, full-flavored taste complements its pleasant aroma, making it a perfectly balanced beer. It has a unique heritage of bringing people together, nourishing true friendships for over a hundred years.
Somersby Apple Cider is a refreshing cider with a uniquely juicy apple flavour, with 4.5% alcohol. A tasty and natural choice for brunch, afternoons, and happy moments with your friends. Its sparkling bubbles turn every sip into an exciting taste experience. Best served over ice.